Coaching Website Template
A coaching website template for Carrd is a ready-made one-page site with the sections a coach needs: who you help, what changes for them, how you work, proof, price signals and a way to book a call. Below is Calgary, filled in for a sample business coach, so you can see the finished page before you buy it.
$49one-time · yours to edit in Carrd
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What a coaching website needs on one page
A coaching page has one job: get the right person to book a first call, and put the wrong person off before they do. Six blocks do that, in this order.
| Block | What it does | In the sample |
|---|---|---|
| A promise with a who | Names the client and the change in one line | "You built the business. Let's make it run without you." |
| Proof before the ask | One review under the hero, before any button asks for anything | "Six months in, I took my first two-week vacation in nine years." |
| Ways to work together | Two or three formats, each written as what the client gets | 1:1 coaching · 90-day sprint · leadership intensive |
| The objection, named | The sentence prospects say to themselves, answered | "I don't have time for coaching." That's the point. |
| A process with an exit | How it starts, and that they can stop | Intro call → time audit → sessions every two weeks |
| FAQ with the price | Starting price, who it's not for, what happens if it isn't working | "1:1 coaching starts at $750 a month." |
Calgary has a slot for each of these, plus three testimonials and an about section. Nothing to add, and you can delete any block you don't need.
Life coach, executive coach, business coach: what changes
The layout stays; the words in three places change.
- Life coach: the promise is personal, not commercial ("Stop waiting for the right moment"). The objection is usually cost or "therapy vs coaching". Put both in the FAQ.
- Executive or leadership coach: the buyer is often the company, not the person. Name both in the hero ("for new VPs and the CEOs who promote them") and add a line on confidentiality to the FAQ.
- Career coach: the result has a date on it (a new role, a raise). Use the process block to show the weeks, and put one placement story in the proof slot.
- Health or fitness coach: a booking button may not be enough. Use the services boxes for programmes and link each to its own checkout.
What you need besides the template
- Carrd Pro Standard, $19/year: for your own domain and the booking/contact form. (Carrd plans explained)
- A booking link: Calendly, Cal.com or TidyCal. Every Calgary button takes a URL.
- Your words for six blocks. The template's placeholder text tells you what goes in each.
- Included with the template: 1 month of email support for content setup, connecting your domain and wiring your email service.
Is one page enough for a coach?
Yes, if you sell one coaching practice and want calls booked. A single page with one call to action is easier to read and easier to keep current than five pages that repeat each other.
No, if you sell courses, run a membership or publish weekly. Those need a platform built for them; see Carrd alternatives for what to use instead.
Frequently asked questions
Can I use Calgary if I'm not a business coach? Yes. The sample is a business coach; the sections fit any coaching practice that books calls. The tabs on the Calgary page show the same template as a bookkeeper, a fractional CMO and a newsletter writer.
Do I need Carrd Pro? Yes, Pro Standard ($19/year) to use your own domain and forms.
Can I take payments? Carrd connects to Stripe, PayPal and Gumroad. For packages, link a services box to a payment link.
Do the photos come with it? The demo uses placeholder photos. Use your own; a real photo of you does more for a coaching page than any stock image.
Calgary, the coaching website template
Don't want to touch it? I'll build it and keep it running. Build it for me →